Lessons from Thanksgiving Dinner
My family went out to Thanksgiving dinner this year. We ate at a place that served family style. The waitress brought us plate after...
Improve your strong points
Even though people and companies try to improve their weak points, it is more beneficial to work on improving your strong points. By...
An Very Descriptive Brand Name
1-800-GOT-JUNK is a great name for a business that wants people to remember it. It leverages the old 'Got Milk?' campaign, and ads a...
Always Improve your Strong Points First
Even though people and companies try to improve their weak points, it is more beneficial to work on improving your strong points. By...
Calculating ROI
At my very first marketing job in the early 90's, I was given an enormous project that no one else had wanted to tackle. I created a cost...
